Email marketing is a stylish way to affirm brand ethics or to draw attention to a timely piece of news, like a sale for example. Even without any news, a beautifully designed email reminds a userbase that you are open for business.
Email marketing directly communicates a commercial message to a to a potential or current customer or group of people using email. From using email to send ads, request business, or solicit sales or donations , email marketing campaigns build loyalty, trust and / or brand awareness for the purpose of enhancing relationships with current, previous or prospective customers. This encourages new and repeat business as well as increasing traffic.
Email marketing audience
Not every email is going to be relevant to all on your mailing list or database! Fortunately we can segment recipients so content is relevant to your audience across various groups or categories.